Today I spent four hours with the AI Coach trying to name a Facebook group.
A name.
Not a business model. Not a pricing strategy. Just what to call a group.
I’ve never been good at coming up with names.
And the questions it asked weren't easy to answer.
"Should the anchor word be 'Decisions' or 'Judgment'?"
"'Better calls' or 'shipped more in less time'?"
"Clarity or distinctiveness?"
By the end, I'd made 11 decisions.
It was exhausting.
And this made me realise something.
If a simple group name requires 11 decisions, how many go into creating something like an offer?
The promise you make. The transformation you deliver. The price you charge. The guarantee you offer. Who you serve. Who you don't.
Each of these spawns a dozen micro-decisions.
No wonder people spend months "perfecting" their offer doc.
Meanwhile, they're not selling anything.
The more I thought about this, the more it bothered me.
Now what about the people using AI prompt swipe files for business decisions?
They paste "Help me create an offer" and get an instant template.
But those decisions I agonized over? The AI never asked them.
Which means the AI decided for them.
Which is why the output was meh.
And the user then needs to spend days figuring out how to prompt the AI to “amend” the offer.
The swipe file user doesn't even know these decisions exist.
This is a problem because they're building their entire business on someone else's assumptions.
That’s why their offer feels off.
Why they can't explain it with conviction.
Why it doesn't convert.
Because you can never sell powerfully what you never consciously chose.
This is exactly why inside the AI Client Factory, the first thing I do is guide people through offer creation…personally.
1-on-1.
Not to make decisions for them.
But to surface the RIGHT decisions.
The ones that actually matter for their specific situation.
When someone experienced asks you the right questions, those 100 overwhelming decisions become 10 clear ones.
And with the right AI processes, what takes months of spinning takes hours of focused work.
Which brings me to my limited time offer, available this week only.
I'm opening 5 slots next week for private offer creation sessions.
2 hours. You and me. Creating your complete offer doc.
Not from templates or swipe files.
From the decisions that matter for YOUR business.
We'll work through the exact questions that unlock clarity.
By the end, you'll have an offer doc that converts 1 in 5 people who read it.
Because it's built on your conscious choices, not borrowed assumptions.
$500 for the full session.
To put that in context: my AI Client Factory program is $4,400 for 4 months and that was usually the only way you can access me like this.
If you want one of the 5 slots, reply with "OFFER".
I'll send the payment link and we'll schedule it for next week.
FELIX
P.S. That Facebook group name? After all those decisions, I'm actually happy with it. But I'm very glad I don't need to name things every day.
Creating offers, on the other hand, directly makes you money.