It's been a few days since I last sent an email.
I've been deep in thought.
First consulting my mentor, followed by conversations with my AI Coach.
I continued my mid-year review about my goal this year:
Documenting 20 successful cases of AI implementation through AI Client Factory.
"Successful implementation" is defined by:
A 'zero-to-hero' case. Not someone already established.
Cut marketing time from 20 hours to 2 hours per week.
Signing 8 new clients in 16 weeks.
Generate an additional $10,000 per month from their AI Client Factory.
The reason is because of my mission.
I started this business to democratize success.
Been doing that before I started working with AI, and I thought AI would accelerate this.
But half year in, things don't look as simple as that.
I do get success stories:
JD made an extra $30K in 3 months by increasing his capacity
DL started a new coaching business and signed 2 clients, each paid RM36K upfront
JG signed 2 new clients in her first month and went on to gain $20K throughout the program
DH signed 2 new clients each at $11K/month ($22K/month) for 6 months
TY recently made $17K from a single weekend workshop and is netting way beyond $10K/month from his new offer
MP renegotiated with an existing client who's starting to pay her an extra $1800/mo before she even officially start the program. Came from a conversation with me during kick off call.
All of these are wins.
But I am unsatisfied.
Because while six clients achieved strong ROI and I consider them wins, only one hit the specific 'zero-to-hero' transformation I set as my goal.
So I analyzed every single client who's joined AI Client Factory to understand why.
I analyzed all my call transcripts, group call recordings, and client interactions using both AI and manual review.
A clear pattern emerged.
We figured out that the #1 factor that makes the most difference is "tolerance for visible, messy imperfection."
It is the willingness to be seen trying to figure things out, as opposed to "already figured it out."
This created two extremes.
On one end of the extreme, I have highly intelligent people who would:
Completely skip the implementation plan, because they can't stand being messy
Or get distracted by shiny object syndrome / tech rabbit hole, because everything looks good on the outside
Or try to do things on their own, for whatever reason
Attend two calls, ask zero questions, and request zero feedback (because they can't be visibly imperfect)
And when they inevitably see no results, blame me while saying they followed my program "to a tee"
On the other end of the extreme, I have people like my ex-mentor:
Extremely easy to work with.
Humble and hungry to learn from me (even when he's much more successful).
Attends every call except for when he's out there crushing it - which he is.
Independent, doesn't need any hand holding
Self-motivated massive action taker.
I've been putting everything I've got into this goal for 6 months.
AI processes that compresses years of work into 1 month.
Everything I wish I had when I first started.
I was at a loss so I spoke with my mentor.
And that's when he said something that shook me.
He simply said, "Most people are losers."
And went on to explain that if I am really serious about my goal...then the answer is "quantity."
Which means creating a separate, more affordable tier that more people can join.
But for sustainability, limit their access to me so they get exactly what they paid for.
Stop trying to carry everyone across the finish line.
Instead, just going get a lot of people in.
And individually offer the right fits to join the AI Client Factory.
What he shared makes a lot of sense. I've seen too many data to ignore this.
But it feels very uncomfortable.
I find me asking myself a lot of inconvenient questions.
What have I been working toward all this time?
I want to 'democratize success' - but what if success has always been democratic all along?
And the reason for the divide is mostly not for a lack of opportunity, but for a lack of will?
I don't know.
It has been a quite heavy past few days.
And I think I'm going to sit with this for now.
Will be back with some updates when I'm ready.
FELIX